This article argues for the redefinition of tourism in order to place the rights of local communities above the rights of tourists for holidays and the rights of tourism corporates to make profits. This analysis suggests that essential to such an agenda is redefining tourism to focus on the rights of local communities and a rebuilding of the social capacities of tourism. It examines current tensions in international mobility and argues just and sustainable degrowth will require greater attention to equity. This article presents a conceptual consideration of issues of degrowth in tourism. Tourism as a key facet of capitalism is implicated in these issues and recent concerns with “overtourism” are only one symptom of the problem. Analysts are examining how we can create economies that eschew a growth imperative while still supporting human thriving. The destructive outcomes of these strategies has led to a growing interest in degrowth. Since that time, neoliberal capitalism has become increasingly reliant on growth exacerbating these problems. More information on IRONMAN-related events in Penticton can be found at To learn more about the race, visit with growth have steadily advanced since the Limits to Growth report due particularly to human impacts on the natural environment.
Want to cheer on the athletes? Pick up a free fan kit-complete with signs, sidewalk chalk and more-at the Saturday Farmers' Market on Aug. The competitors will get a boost from the spectators cheering them on before finishing at the historic finish line on Lakeshore Drive. Athletes will begin with an out-and-back section on the rolling and scenic Kettle Valley Rail Trail before starting a two-loop section in town. The run will wind through vineyards, orchards and the spectator-lined streets. New for 2022 will be an out-and-back section on Willowbrook Road and a winding descent down White Lake Road before the ride back to Penticton. The biking part of the event will take athletes through a rolling course and feature scenic views on the climbs up Richter Pass and Yellow Lake. They will start at the Peach at Rotary Beach, swimming a clockwise loop and finishing at Okanagan Lake Park. Thousands of onlookers and volunteers will watch the competitors do a single-loop swim in picturesque Okanagan Lake. The course is one of the best in the world. “There’s so much for people to do in the lead-up to race week, as well as to stick around for a vacation post-race.” “One of the great things about IRONMAN and having an IRONMAN in Penticton is that it really is a place that you can bring your friends and family,” Ernsting says. Okanagan and Skaha lakes, the vibrant downtown, farmers’ market, Kettle Valley Rail Trail, wine and beer tasting, floating the Penticton River Channel and Skaha Bluffs Provincial Park are just a few of the locations and events visitors can experience during their visit to one of Canada’s most scenic places. So that’s pretty cool.”īefore and after the big event, competitors and their families can enjoy everything the South Okanagan has to offer. Never have we put on a race where we’ve had so many volunteers that are desperate to help out and doing everything they can to support the athletes as they arrive. “Whistler was an amazing venue, but it’s really the community of Penticton that sells it for me.
“To be involved in bringing the event back to Penticton is definitely full circle and really special,” Ernsting says.
Now, more than a decade later, she is in charge of the competition. She watched her first Penticton IRONMAN in 2009 and signed up for the race a year later. Race director Susie Ernsting could not be more excited to have the race back in beautiful wine country. Now the race is back home and will offer 40 qualifying spots to the 2022 world championships in Kona. Penticton in 1983 was the first North American city to host a full-distance Ironman race outside of Kona, Hawaii, and it featured 24 competitors.